3D printing is here to stay.
Let's explore the way you could be involved.
Whether it is an immediate game-changer or just awareness for now, be ready to catch your wave.

Strategic advice

Introduction and brainstorm
Project 01

Strategic workshop

In 2013 Freedom of Demand started 3D printing strategic advice. In September this resulted in leading a 3D printbrainstorm session for 5 directors of a Dutch AEX stock market listed company which resulted in a pilot project.
A Dutch investment company used the services to evaluate 3D print pitch.
A 3D print initiative had several sessions to sharpen the pitch and formulate a roadmap to enter the market.

Project 01
  • Client: Several
  • Role: Introduction and Facilitating
  • Year: 2013

Scan2Print

Fully automated personal scan to print solution
Project 02

Scan2Print

In order to provide personalised 3D printed solutions you need a good 3D scan. In cooperation with the professional scanning and modelling from Reality4.com Freedom of Demand provides high end solutions. From full body scans to highly detailed full size and full colour prints.
The 3D printed face of Alewijn Medendorp is until December 21st on display in the 3D Industry Expo in Haarlem.

Project 02
  • Client: Scan2Print
  • Role: Initiator
  • Year: 2013

3D Industry Expo

Haarlem November 29th - December 21st
Project 03

3D Industry Expo Haarlem

The Chamber of Commerce initated the 3D Industry Expo in order to inform and inspire the public on the current status and future developments of commercial/industrial 3D printing. Freedom of Demand organized this expo together with Ground3d.

3D Expo
  • Client: Project group
  • Role: Establishing vision and connecting initiatives
  • Year: 2013

R3cycL3

Connecting 3D printing to recycling
Project 03

R3cycL3

3D printing / digital fabrication facilitates local production with minimal transportation involved.
Recycling is per definition local.
By combining these, recycling will lead to locally producing the building materials (filaments) for 3D printers and or 3D printed end products.
The first proof of concepts in the market are using plastics. The range of useful materials will emerge over the coming years. This urban mining will start on a low scale and mainly for research purposes, but will emerge and lead to interesting innovative projects with a clear common end goal.

Project 03
  • Client: Project group
  • Role: Establishing vision and connecting initiatives
  • Year: 2013

IKEAshop

An online retail test
Project 05

IKEAshop

What will happen if replacement parts will become online available and who will provide them?
On Thingiverse I found a number of Ikea parts and collected a couple of them in http://www.shapeways.com/designer/IkeaShop. They were available under the creative commons licences and all have a referral to their original source. These new possibilities generate interesting questions on challenges like copyrights, liability and categorisation.

Project 05
  • Client: Retail reseach
  • Role: Research
  • Year: 2012

Ground3d

The 3D print platform
Project 04

Ground3d

The first 6 months of 2013 I had the pleasure to be one of the co-founders of Ground3d. The Amsterdam based platform on 3D printing. Providing on- and offline information on 3D printing, with expositions and events.

Project 04
  • Client: Ground3d
  • Role: Co-founder
  • Year: January - June 2013

Your Project?

Ready to be prepared?
Project 07

Your Project?

Please contact me to discuss your possible involvement in 3D printing.

  • Client: You?
  • Role: To be decided
  • Year: 2013

About Freedom of Demand

3D printing will be a game changer, it is also referred to as the third industrial revolution.
The basics have been available for decades, but the impact and it's possibilities are just emerging. For years it has been almost impossible to create small series or one offs of tailored goods in a cost-effective way. The digitization of the world around us, the growing possibilities and materials that can be used in digital fabrication are the enablers. This does not only affect the market of small tailored consumer goods, such as customized cases for your phone or jewelry, but also speeds up the development of prototyping, the logistic chain, it affects copyright challenges, creates freedom of form, and so on.
The name Freedom of Demand expresses the results of the new possibilities. You will be able to focus on your true demand and then choose the solution accordingly. This freedom is enlarged by 3D printing, but not restricted to it. Traditional fabrication is also here to stay since economies of scale can inherently not be reached by 3D printing.

About Alewijn Medendorp

Studied Business Economics. Since 1995 active in Internet Communication, now highly intrigued by 3D printing possibilities. When the wind blows, out windsurfing.
In the past years I have been studying the market and am professionally involved in 3D printing. I love to explore the new possibilities.
When I started my internet company in 1995 there were only 16 million people connected and most people were sceptic about the potential. It was just hard to imagine and there was not much available for direct use. A couple of years later the internet bubble burst. The expectations and predicted growth have been met (with currently 2.5 billion online users), but the stock market had created the hype on companies and initiatives without a valid underlying business model. Nowadays it is hard to imagine a company that is not using the internet.

With 3D printing I see a strong analogy. Some companies will be heavily affected by the possibilities of 3D printing, for other companies it might have less effect.
This is illustrated in the metaphor of riding the wave. Whether you are a pro searching for the highest wave, or recreational peddling; choose your gear, be prepared and enjoy the ride!

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